The Watergate Hotel Sees 113% Increase in Direct Bookings

NextGuest Digital made key improvements to The Watergate Hotel’s website, utilizing a highly visual design by incorporating items like video and a Points of Interest Map to elevate the website visitor experience. With the help of multichannel marketing initiatives, after 6 months, monthly website visitors increased by 85% and bookings by 113%. This also resulted in an 80% increase in conversion rates and 82% increase in monthly revenue.