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NextGuest CRM Now Empowers Single Property Hotels and Small to Mid-Size Hotel Groups with Easy Campaign

NextGuest CRM Now Empowers Single Property Hotels and Small to Mid-Size Hotel Groups with Easy Campaign

November 5, 2019

NextGuest CRM, a worldwide leader in personalized and automated guest communications and CRM solutions for the hospitality industry, announced its step into the entry-level market and launched a tailored new solution. With Easy Campaign, single or independent hotel group properties can now quickly set up and automate personalized transactional emails and start basic campaigns. “NextGuest...

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Back to Basics: Metasearch

Back to Basics: Metasearch

October 30, 2019

Metasearch platforms can seamlessly provide online travel shoppers with real-time pricing and availability throughout key touchpoints in the travel planning journey. Metasearch is becoming more sophisticated and so should your hotel’s strategy around it. With recent updates such as the joining of Google Hotel Ads with Google Ads and the rollout of Bing Hotel Ads,...

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The Top 5 Things You Need to Know Now in Hotel Digital Marketing: October Edition

The Top 5 Things You Need to Know Now in Hotel Digital Marketing: October Edition

October 28, 2019
By Margaret Mastrogiacomo, EVP Strategy

The world of hospitality digital marketing is always changing, and the key to success is staying ahead of the curve. This month, the latest digital innovations include Google testing search results without URLs, the benefits of being GDPR-compliant, and the colors that will be making a splash in 2020 design. From SEO to design, find...

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Just Back From: Rome

Just Back From: Rome

October 25, 2019

The history of Rome, Italy is among the most influential to the modern world we know today. Rome’s history spans 28 centuries, being inhabited for much longer, making it one of the oldest continuously occupied cities in Europe. On a recent vacation, NextGuest’s Digital Media & Creative Strategy team member, Dylan Chow, visited the historic...

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Three Steps to Curating Your Hotel’s Social Influencer Strategy

Three Steps to Curating Your Hotel’s Social Influencer Strategy

October 16, 2019

Travel influencers are having a moment. With the ability to showcase stunning photography and lesser-known parts of the world, social media is the perfect platform for avid travelers to gain a following. This provides the perfect opportunity for hotel brands to partner with influencers and tap into those audiences in order to reach ideal guests....

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Employee Spotlight: Leah Spencer, Senior Project Manager

Employee Spotlight: Leah Spencer, Senior Project Manager

October 14, 2019

Every month, we turn the spotlight on one of the team members responsible for bringing our industry-leading products and services to life. This month, meet Leah Spencer, Senior Project Manager at NextGuest Labs.   What’s your role at NextGuest Labs, and what are some of your responsibilities? I’m a Senior Project Manager on the Labs...

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